Ashton Kutcher is one of the most active 2.0 celebs. He uses a variety of platforms (like Twitter) to connect with fans and share a little of his gold rimmed world.
One of his projects, BlahGirls.com, part comic, part commentary documents the "lives" of bobble-headed teen girls and their unapologetic misadventures. Quite often, it's a riot. Two recent video posts were of the handsome actor himself, one an angry rant, the other a follow-up apology.
It's such an appropriate way to retract an online oops, that it almost seems like a plant. Celeb lesson: If you make ugly remarks, apologize as soon as you regain decency.